10 Tips For GettingThe Most Out Of Your CVB Partnership
As hotel operators it easy to get caught up in delivering exceptional customer service to our guests, offering job counseling to our employees or hustling our sales team to close the next big piece of business. The frenetic pace of the hospitality business can often lead to overlooked opportunities. Continue reading
Over the past two years I have been retained by companies and organizations to help them understand social media and how it can help their small businesses compete with the big guys. Well, not to say that Twitter, Facebook, Youtube, and Foursquare can replace the expertise and convenience of having a PR firm at your disposal, but today small business owners are beginning to embrace the concept of “Owned Media” and learning how to deliver this content to their niche audience. Continue reading
Was the CB radio the start of Social Media? I had the pleasure of catching Smokey and The Bandit with Burt Reynolds and Sally Field on TNT HD or one of the 150 channels this weekend and could not stop thinking that we had social media decades ago, and it died! Continue reading
Every business should be looking to find new ways to stretch their marketing budgets in this economy. Social media has transformed marketing from a monologue about your organization to a dialogue, between your organization and your customers. Continue reading