As the Morning Call makes continued cuts to the writers and photographers of the paper, I am saddended to think that I will miss this paper in a couple of months, when it no longer provides me anything of value. Although, I have certainly disagreed with the editorial board and their position on the Lehigh Valley Zoo over the years, I did enjoy staying informed on many important issues in the region. Continue reading
Tag Archives: newspaper
Stretching your marketing budget
Every business should be looking to find new ways to stretch their marketing budgets in this economy. Social media has transformed marketing from a monologue about your organization to a dialogue, between your organization and your customers. Continue reading
Baseball Gods – Please forgive the Morning Call
I opened my Morning Call Sunday inserts to see the glossy poster celebrating the Phillies Playoff success, only to be stunned by the complete insult to the Team. Not sure what kind of thought goes into making a decision as to which players are named on the poster, but obviously not much. Continue reading